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--- tutorials:mairlistdb:advertising-scheduling [2017/02/01 11:11] – [Importing Traffic Logs] tw
+++ tutorials:mairlistdb:advertising-scheduling [2019/07/09 16:18] (current) – external edit 127.0.0.1
@@ Line 57: / Line 57: @@
   * Use ''%B'' as a placeholder for the block number, or ''%2B'' or ''%3B'' for zero-padded to length two or three.
   * If an alias was set, it will be used for the ''%B'' variables instead of the internal block number. This is for schedulers that use the projected minute as the block number, e.g. xx20 for the 00:20:00 block (which may be block no. 1 in mAirList), and xx50 for the 00:50:00 block (possibly block no. 2 in mAirList).
-  * When using multiple regions, the region number can be accessed with ''%R'', ''%2R'', or ''%3RR'. It is 1-based. The //Regional content// option must be enabled in the block configuration.
+  * When using multiple regions, the region number can be accessed with ''%N'', ''%2N'', or ''%3N''. Region numbers are 1-based. The //Regionalized content// option must be enabled in the block configuration.
   * Whenever possible, we recomment to use a separate file per block; automatic splitting is also available, but separate file are much more reliable. With TPI, you can also use a single file with block number indicators (B-lines) in between the block contents.
@@ Line 63: / Line 63: @@
 ===== Using the Built-In Scheduler =====
+mAirListDB has a very simple advertising scheduler built in that can be used to schedule spots based on campaigns and hour/blocks selected by the users.
+To use a spot with the internal scheduler, edit its properties in the DB library, go the //Scheduling// tab, and to the //Advertising// sub-tab:
+{{ :tutorials:mairlistdb:pasted:20170201-122516.png?400 }}
+First, you must add a new **campaign**. A campaign is a period of time in which the spot is going to be broadcasted. It can have a start and/or end date, or start instantly and run indefinitely. You can set up multiple campaigns at the same time, and also disable running campaigns temporarily. Spots can be filtered by campaign in the DB Library tree.
+You can devide about the **placement** of the spot within the block: anywhere, towards the beginning or towards the end. This can be fine-tuned by setting the **priority** value accordingly. You can also specify another spot that is used as the **reminder**, i.e. that is added at the end of the ad block whenever the current spot is being used.
+If you are using multiple **stations** and/or **regions**, select them as required.
+In the **Hour/Block Selection** grid, check the days/hours/blocks where the spot should be used. You must do so manually (this is where mAirList is different from a full-featured advertising scheduler), but it is possible to save/restore often used assignments using the right click menu.
+Hint: Click a column header to toggle all blocks for the entire day; click a row header to toggle all days  for that block; shift+click a row header to toggle the same block for all hours of the day.
 ===== Using the "Update Advertising" Function =====
+Advertising blocks are created (and filled with content) at the time that you run the scheduling for the particular hours.
+But it can often happen that the advertising content changes later. For example when there is a last-minute booking or cancellation. Or if the scheduling is performed long before the traffic logs are available.
+For that reason, mAirList includes an //Update Advertising// function that will redo the advertising scheduling for the selected hours, and update the playlists accordingly.
+<WRAP round tip>
+You must enable the //Always use container// option in the ad block settings to make Update Advertising work. Without that option, and the containers, mAirList will not be able to identify the start end end of the ad blocks within the hourly playlist.
+</WRAP>
+The Update Advertising function is available in various places:
+  * In the menu next to the //Generate// button the mAirListDB playlist view - will update the currently loaded playlist.
+  * In the right-click menu of the //Go to// dialog - can update multiple hours at once.
+  * In the options for the (append/load/play) database playlist actions in the Event Scheduler, so you can perform it automatically during the hourly playlist load event.
+  * In the right-click menu of the playlist in the playout window - to allow last minute changes.